Logo

This next upgrade? Worth more than an All-Pro roster… but not on the field.

The Dallas Cowboys may be planning a $250 million upgrade to turn the AT&T Stadium roof into a full 360° LED display, according to a source close to the team’s infrastructure partner. The rumored project would convert the iconic retractable dome into a massive LED surface capable of displaying visuals, stats, and lighting effects in real time.

Experience AT&T Stadium – Texas Monthly

A recently leaked 3D rendering circulating online appears to show a Las Vegas Sphere-style dome above the field, sparking speculation among fans and tech analysts alike. If approved, this would mark the first time in NFL history that a stadium roof becomes a live digital screen, transforming the in-stadium experience for over 80,000 fans.

Sphere CEO reportedly "in talks" to open a second venue

When reached for comment, a Cowboys spokesperson clarified: “We’re constantly exploring innovations to enhance the fan experience at AT&T Stadium. However, no official plans regarding a dome upgrade have been approved at this time.” Still, internal sources claim that feasibility assessments have already entered phase two as of April.

0 views
Jed York Plans Historic “$5 Ticket Day” at Levi's Stadium, Giving Thousands of Low-Income Families an Unprecedented Chance
Santa Clara, California – November 19, 2025 The Thanksgiving spirit is spreading throughout the Bay Area, and the San Francisco 49ers have unexpectedly created a massive wave of emotion when owner Jed York is planning to organize “$5 Ticket Day” at Levi’s Stadium for the 49ers vs. Panthers game on November 25. If implemented, the event will open up the first-time opportunity for thousands of low-income families to step into the stadium and witness the 49ers play live. This is something many fans have been waiting for over many years. The plan is being evaluated by the community as a rare humanitarian gesture, clearly demonstrating Jed York’s commitment to giving back and connecting with the San Francisco community. The city, known for its diversity and large income gaps, makes the program extremely profound in social meaning. Sports experts believe this could become one of the most beautiful landmarks in the 49ers’ culture this season. During an internal meeting, Jed York delivered a statement that shocked 49ers Nation: “Football belongs to everyone. If one small ticket can help a child or a family feel the spirit at Levi’s Stadium for the first time, then that’s something we have to do. San Francisco has always been a home of love and sharing.” These sincere words spread very quickly and received thousands of shares. Although the plan is still in the preparation phase and has not been officially announced, the reaction from fans has been overwhelmingly strong. Many 49ers fans are calling this the most generous act in franchise history, especially in the context of the city leaning toward greater community values. A series of 49ers forums have exploded with comments, expressing gratitude and pride in the organization they love. If the program is implemented as planned, the November 25 49ers vs. Panthers game will go far beyond the framework of a simple NFL matchup. It will become a community festival for San Francisco, a deeply meaningful social event that shows the heart of the 49ers organization under Jed York’s leadership. With this spirit of sharing, this year’s Thanksgiving at Levi’s Stadium could become the most unforgettable memory for thousands of families.